Reserve Your Space and Advertising Spot on the BBA Map (2018 Ed.)
So we are finally ready to get all of our 2018 BBA Members – yes, that’s you! – signed up and ready to go into the Map (2nd Edition) Business Directory. You can also reserve and pay for your advertising space in the same form 🙂
If you don’t need any questions answered, know everything you need to about the Map and just want to sign-up now, then CLICK HERE to go straight to the sign-up form and make your payment! Otherwise, read on to understand how the map is laid out and what options you have for sponsoring advertising space.
IMPORTANT NOTE: The map images below show the 2016 edition. We will be introducing more color for the Map and Business Directory this time around instead of the green/black/white colors that you see below. The ad spaces will be given a little breathing room between each ad, which also accommodates the folding of the map. The styling WILL remain the same.
Map & Member Directory
All current members will be listed on the map, both on the street map and in the directory to the right of the street map.
If you have a store-front, your physical location will be shown on the street map using your directory number, and your street address will be shown in the directory.
If you are a home-based business your location is shown in the general area at the top left corner of the street map labeled Home Businesses. Instead of a physical address in the directory, we’ll show your website address. This is done to protect your privacy.
All directory entries have single line (approx 60 characters) of descriptive text.
NOTE: Click on the map image to open up a lightbox where you can see more detail.
Sponsored Advertising Spots
The basic unit of advertising space is approximately the size of a standard business card. Examples of this size ad space include: 12 Small Things, The New Wheel, Bernal Homeopathy, East West.
You can see in the 2016 edition that quite a few folks sponsored double sized ad spaces, including both storefronts (e.g. Good Life, Heartfelt, Succulence) and home-based businesses (Recycled Glassworks).
The orientation of the ads changes between the top and bottom of the map due to the way the map is folded.
We have approximately 38 single units of advertising space and they will be sold only to members on a first come first served basis. So you MUST be a member in order to sponsor an ad space.
Got Questions? We’ve got answers!
We have tried to anticipate all of the questions you might have before committing your marketing dollars to our project.
Just click on any of the questions below to see the answer.
And if you don’t see your question then email us via bba “at” bernalbusiness.org and we’ll get back to you with an answer, usually within 24-48 hours.
But don’t delay. We expect all of the available ad-spaces to be snapped up really quickly!
Will the map only show BBA member businesses?
Yes. If you are a 2018 member of the BBA your business will automatically be included on the back of the map.
Your business information will be listed within a single category in the directory to the right of the map itself. There will also be a numbered key that identifies where on the street map your business is located.
Store-front businesses are shown at their approximate geographic location along Cortland Avenue.
Home-based businesses have their own area located at the top left of the map. We decided, for security reasons, to NOT include a physical location for home-based businesses.
How much do the Ad spaces cost?
There are 2 sizes of Ad space available for sponsorship:
- 3.625 inches x 2 inches (single size) costs $100
- 3.625 inches x 4.125 inches (double size) costs $200
As a rule-of-thumb guide, each single size Ad space is approximately the size of a standard business card.
What’s the difference between being on the map and sponsoring an Ad space?
As a 2018 member, your business information will be listed within a single category in the directory on the back of the Map, to the right of the green map area. There will also be a numbered key that identifies where on the street map your business is located.
As an Ad sponsor you will have a business-card size branded space to advertise your business on the front of the Map.
If I'm already a member of the BBA why do I have to pay extra for an Ad space?
All 2018 paid-up BBA members will be listed on the back of the map as part of their membership.
We are selling additional Ad spaces on the front of the map to cover the cost of designing and producing the map. We have priced the Ad spaces so that the money raised will be enough to cover design costs plus an initial print run of 5000 copies.
Do I have to complete the form below even if I only want to be in the Business Directory?
Yes, everyone who wants to have an entry on the map needs to complete the form below, even if you have already paid your 2018 dues and only want to be in the directory.
You won’t have to pay anything extra and your total will show $0.00. Once all your details are entered into the form, just click on the Green button at the bottom of the page.
You’ll receive a copy of the information you entered into the form so that you can check for mistakes and let us know about any corrections to make.
We need this information so that we can confirm the information you want to include on The Map about your business. And some of this information is not captured when you paid your dues for this year.
What information do you need from me for an Ad space?
All the information we need from you is shown on the form at the bottom of this page. Just scroll down and you can see the information we are asking for.
How will my logo show up in the Ad space?
However you want it to!
You have complete control over the artwork you send to us. The only design rules you MUST follow are:
- JPG or PDF format, CMYK ideal for closest color match
- High resolution – 300dpi
- image size MUST match your purchased space: large = 3.625” x 4.125” or small = 3.625″ x 2″
- leave 1/4″ of space around the edge of the ad – any important details (text or photos) should not extend into this space
NOTE: If none of this makes any sense to you, we recommend that you work with a designer to create your artwork.
If you have artwork already, you can attach it to the form below. If you need to prepare your artwork please email it to us via darcyleedonkey “at” gmail.com as soon as you possibly can.
Can I sponsor an Ad space if I am not a BBA Member?
We will be offering Ad spaces to current 2018 members on a first-come first-served basis. If we have any spaces left after approaching current members, these will be offered to businesses who are on our mailing list and have a presence within the bounds of Bernal Heights.
If you haven’t joined the BBA for 2018 yet AND you want to be listed on the map you can pay your dues using the form below. You don’t have to sponsor an Ad space—joining the BBA is enough to get you a listing.
However, you can also sign-up to sponsor an Ad space at the same time. We wanted to make it super-convenient for you 🙂
Can I have some maps to display in my store?
As soon as the first run of maps has been printed, we will let everyone on our mailing list know where and when you’ll be able to pick up copies of the map.
Where will the maps get distributed to?
Our plan is to distribute maps to the following people in the order shown:
- BBA businesses
- Tourist Information Centers
- Airbnb Owners
- Local hotels, B&Bs, etc.
Ready to sponsor an Ad space?
Then all you have to do is complete the form below. And remember you have the following options.
For existing 2018 members:
- Sponsor a single (3.625″ x 2″) Ad space ($100), OR
- Sponsor a double (3.625″ x 4.125″) Ad space ($200)
- Pay your 2018 dues ($50) and sponsor a single (3.625″ x 2″) Ad space ($100) for a total of $150, OR
- Pay your 2018 dues ($50) and sponsor a double (3.625″ x 4.125″) Ad space ($200) for a total of $250, OR
- Just pay your 2018 dues ($50) to get your listing in the Map directory